Guides
Traffic sources

AdOperator integration

Set up AdOperator tracking in Skro, configure traffic source parameters, and connect your advertising campaigns.

Step 1. Create an AdOperator traffic source and configure the postback URL

  1. Go to Traffic Sources and click + Create.

How to set up AdOperator traffic source on Skro?

  1. Search for adoperator and click the AdOperator template.

Choose AdOperator on the list

  1. Select the target Workspace.

  2. Traffic Source Postback URL is already prefilled for you but you can double-check it.

Set AdOperator postback URL

  1. Log in to your AdOperator account.

  2. Go to Campaigns → Create Campaign → Conversion Tracking section and you will see there your postback URL.

Copy AdOperator Postback URL

  1. Final postback URL must look similar to this:

https://s2s.adoperator.com/conversion?c={externalId}&value={payout}

c={externalId} - AdOperator Click ID parameter with Skro macro.

value={payout} - AdOperator Payout parameter with Skro macro.

  1. All tracking parameters are already prefilled for you.

Pre-filled AdOperator Postback URL macros

  1. Click Save & Close.

Integration setup is complete, and you are now ready to create your first campaign.

Step 2. Create a campaign in Skro

  1. Go to Ads Manager and click the Create.

  2. Select your Traffic source and click Next.

Create a campaign 1

  1. Select your target Workspace for your campaign.

  2. Give a name to your campaign and click Next.

Create a campaign 2

  1. Select or create all your landings and offers.

  2. Click Save.

Create a campaign 3

  1. Copy the Campaign Tracking URL to clipboard.

Create a campaign 4

Step 3. Create a campaign in AdOperator

  1. Log in to your AdOperator account.

  2. Go to the Campaigns and click the Create Campaign.

Step 3. Create a campaign on AdOperator.

  1. Give a Name to your campaign and select ad type.

Step 3. Create a campaign on AdOperator.

  1. Fill all other fields where needed.

  2. Paste the Skro campaign tracking link into the Target URL field, including all tracking parameters.

Step 3. Create a campaign on AdOperator.

  1. Complete the remaining campaign settings, then click Start Campaign.

  2. After your campaign is approved on the side of AdOperator, you can start driving traffic to your campaign and track all the data with Skro.

Verify the setup

Open the generated campaign URL and check that the visit appears in Skro. Confirm that traffic source macros resolve to actual values. If you send conversions back to the source, verify a test conversion in both systems.

Troubleshooting

If data is missing, check the selected workspace, integration, campaign, and reporting date range. Compare parameter names and macro values with the examples in this guide before repeating the test.

Postback URL parameters

Custom conversions

Need help with this guide? Contact Skro support.

AdMaven integration

Set up AdMaven tracking in Skro, configure traffic source parameters, and connect your advertising campaigns.

Adsterra integration

Set up Adsterra tracking in Skro, configure traffic source parameters, and connect your advertising campaigns.

On this page

Step 1. Create an AdOperator traffic source and configure the postback URLStep 2. Create a campaign in SkroStep 3. Create a campaign in AdOperatorVerify the setupRelated guides
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