Guides
Traffic sources

HilltopAds integration

Set up HilltopAds tracking in Skro, configure traffic source parameters, and connect your advertising campaigns.

Integration enables you to track all your campaigns, zones, ads, etc. Additionally, it provides a comprehensive overview of your cost and conversions for the optimization.

Step 1. Create an HilltopAds traffic source and configure the postback URL

  1. Go to Traffic Sources and click + Create.

How to set up HilltopAds traffic source on Skro?

  1. Search for hilltopads and click the HilltopAds template.

Choose HilltopAds on the list

  1. You need to modify Traffic Source Postback URL.

Set HilltopAds postback URL

  1. Log in to your HilltopAds account.

  2. Go to Trackers and select the Skro template.

Copy HilltopAds Postback URL

  1. Copy the advertiserId parameter value to the clipboard.

Copy HilltopAds Postback URL

  1. Go back to Skro and replace the advertiserId parameter value with real value.

  2. Final postback URL must look similar to this:

https://trackhta.com/close/?token={externalId}&advertiserId=123456

advertiserId=123456 - HilltopAds Advertiser ID.

token={externalId} - HilltopAds Click ID parameter with Skro macro.

  1. All tracking parameters are already prefilled for you.

Copy HilltopAds Postback URL

  1. Click Save & Close.

Integration setup is complete, and you are now ready to create your first campaign.

Step 2. Create a campaign in Skro

  1. Go to Ads Manager and click the Create.

  2. Select your Traffic source and click Next.

Create a campaign 1

  1. Select the target Workspace for your campaign.

  2. Give a name to your campaign and click Next.

Create a campaign 2

  1. Select or create all your landings and offers.

  2. When you are done, click the Save.

Create a campaign 3

  1. Copy the Campaign Tracking URL to clipboard.

Create a campaign 4

Step 3. Create a campaign in HilltopAds

  1. Log in to your HilltopAds account.

  2. Go to the Manage Campaigns section and click the Add Campaign.

Step 3. Create a campaign in HilltopAds 1

  1. Select your Ad Format and Cost Type.

  2. Give a name to your campaign.

Step 3. Create a campaign in HilltopAds 2

  1. Fill all other fields where needed.

  2. Paste the Skro campaign tracking link into the Final Destination URL field, including all tracking parameters.

Step 3. Create a campaign in HilltopAds 2

  1. Complete the remaining campaign settings, then click Add Campaign.

  2. After your campaign is approved on the side of HilltopAds, you can start driving traffic to your campaign and track all the data with Skro.

Verify the setup

Open the generated campaign URL and check that the visit appears in Skro. Confirm that traffic source macros resolve to actual values. If you send conversions back to the source, verify a test conversion in both systems.

Troubleshooting

If data is missing, check the selected workspace, integration, campaign, and reporting date range. Compare parameter names and macro values with the examples in this guide before repeating the test.

Postback URL parameters

Custom conversions

Need help with this guide? Contact Skro support.

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Set up JuicyAds tracking in Skro, configure traffic source parameters, and connect your advertising campaigns.

On this page

Step 1. Create an HilltopAds traffic source and configure the postback URLStep 2. Create a campaign in SkroStep 3. Create a campaign in HilltopAdsVerify the setupRelated guides
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