Guides
Traffic sources

EVADAV integration

Set up EVADAV tracking in Skro, configure traffic source parameters, and connect your advertising campaigns.

Integration enables you to track all your campaigns, zones, sources, ads, etc. Additionally, it provides a comprehensive overview of your cost and conversions for the optimization.

Step 1. Create EVADAV traffic source and configure the postback URL

  1. Navigate to Traffic Sources.

  2. Click Create.

How to set up Evadav traffic source on Skro?

  1. Search evadav and select the Evadav template.

Choose Evadav on the list

  1. Postback URL is already set for you.

Set Evadav postback URL

  1. All tracking parameters are already prefilled for you.

If your campaign pricing model is CPC, then cost macro is {COST}, if your campaign pricing model is CPM, then you have to change cost macro to {CPM}. We recommend that you create two separate traffic sources.

Set Evadav tracking parameters

  1. Click Save & Close.

The integration is ready. Continue by creating a campaign.

Step 2. Create a campaign on Skro

  1. Go to Ads Manager and click Create.

  2. Select your Traffic source and click Next.

Create a campaign 1

  1. Select your campaign Workspace.

  2. Enter a descriptive campaign name.

Create a campaign 2

  1. Select or create your landings and offers.

  2. Click Save.

Create a campaign 3

  1. Copy the Campaign Tracking URL to clipboard.

Create a campaign 4

Step 3. Create a campaign on Evadav

  1. Log in to your Evadav account.

  2. Navigate to the Campaigns view and click Create Campaign.

  3. Complete the required fields.

  4. Add your Skro campaign tracking link to the Target URL field with prefilled macros.

Set Evadav tracking parameters

Verify the setup

Open the generated campaign URL and check that the visit appears in Skro. Confirm that traffic source macros resolve to actual values. If you send conversions back to the source, verify a test conversion in both systems.

Troubleshooting

If data is missing, check the selected workspace, integration, campaign, and reporting date range. Compare parameter names and macro values with the examples in this guide before repeating the test.

Need help with this guide? Contact Skro support.

On this page

Need help? Contact support ↗